Travel Agency Tribes

Travel Agency Marketing Guide

Why are so many travel agency websites unsuccessful in attracting new businesses? This series of guides will walk you through making your website land you the local and far flung business you crave.

We've done it successfully for hundreds of agencies, and even if you never sign up with us, these tactics, guidelines and shortcuts will bring success to your agency where it matters most in 2018, online.

The 4 Main Components of Travel Agency Marketing Plan

For you to be able to develop a great product, you need to ask yourself this question: how can I...

How Travel Agents Can Use Influencers for their Marketing Campaigns

The modern traveler does not attach a lot of weight to information coming from the internet unless it comes from...

Travel Marketing Insights: Ways to Send Quality Traffic Back to Your Website

A constantly growing website traffic eventually becomes your travel agency’s bread and butter.

Experts’ Take on Our 8-Step Content Marketing Cycle

“At this point, I’m a broken record in regard to the top tip for optimizing content: QUART. Everything you do...

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Top 3 Email Marketing Services for Travel Agents in 2018

If you are not using any of the emailing services below for your marketing campaigns, we recommend you start off...

14 Email Marketing Mistakes Travel Agents Make

Don’t bore your readers with endless statistics if you can tell it with an image or graphics. Emails that lack...

Creative Strategies to Grow a Quality Email List

Strategies we have used at Travel Agency Tribes to grow an enviable email list...

Tips to Increase the Open Rates of Your Travel Agency Marketing Email

If you mention the name of your email subscriber in the subject line, your readers are more likely to take...

How To Use Email To Build Trust with People Who Don’t Know You

Every contact you make using your email should aim to achieve two things – build trust and sell your products....

How To Establish Yourself as an Authority in Your Travel Niche Using Content

Becoming an authority in your travel niche is the fastest way to get above the noise and reach your customers....

How To Pick the Best Travel Photos for Your Agency Email Campaigns

​“A picture is worth a thousand words!” goes a phrase that has become such a cliché in a world where...

How To Create the Best Email Subject Lines For Your Travel Agency Email Marketing

Find a way to divide your email list according to what people love to read. Some people love general articles...

Industry News: Start 2018 With the Right Tools and Attitude

We have compiled a host of reasoned business tips from industry experts, and in our opinion, if you put some...

Simple but Insane Ways to Generate Leads for Travel Agents

You cannot rely on your host agency to bring business to you. You, therefore, need a steady flow of customers...

Call to Action

All that content is for three reasons.To make you an authority on travel in your niche and location.To build trust with people who frankly, don’t know you.To make your visitor’s life better (the “give” part).As we said before, having thin content that just sells and sells and sells is not...

Why is This Important?

We’ve helped hundreds of agents generate tens of thousands of online customers over the past 4 years. So we know a thing or two about how to get them coming in. Everyday more of your customers are online. Even if they’re just down the road. If your first line of...

Pull Them in With Content

You could have a big agency, a small mom and pop store, or be in your home-office in your pajamas. It does not matter.You need to get found.Storefronts rely on elaborate signs and walk-in traffic. Local advertising, flyers and meet and greets also work. But let’s face it, the vast...

Talk About Yourself

Earlier we talked about agent pages.About youEach agent page should have a photo, a bio, clear name, title and contact info.Keep your Bio to 2 paragraphs. The first paragraph should be about your specialty. The second paragraph should talk about your personal life.Places you’ve been toOne of the things it...

Following Up

f you did everything right with the content and calls to action, leads will start coming in. Slowly at first, but then more regularly - a few a week or more, depending on the amount of content you have. Here’s how to follow up (nurture) these leads.Now that you have...

Generating Leads

Now that you have all that content, you need to actually use it to help capture that person online. There are two ways:Have your phone number on every page.Have a call to action (link or button) that asks the reader where they are going and how you can help them.Notice...