I carry the book Start with Why in my laptop bag everywhere.
Honestly I think this book has been to 4 continents already.
The book which I’ve probably read 30 times reminds me of one thing. WHY WE DO WHAT WE DO
I was asked this very question by a partner the other day.
This was my response.
“ WE HELP CREATE AMAZING TRAVEL EXPERIENCES. WE DO THIS BY CREATING SOFTWARE THAT AUTOMATES THE PREDICTABLE SO HUMAN BEINGS CAN OPTIMIZE FOR THE EXTRAORDINARY.
AFTER ALL WHEN’S THE LAST TIME THE INTERNET CREATED A TIMELESS TRAVEL MEMORY?
Isn’t it time you got back to what you love to do.
The “ Why “ in “ Why you started your travel business
We can help
Travel Agents ONLY
What Is the Call to Action?
All that content is for three reasons.To make you an authority on travel in your niche and location.To build trust with people who frankly, don’t know you.To make your visitor’s life better (the “give” part).As we said before, having thin content that just sells and sells and sells is not...
Update it Frequently
Most people look at their website as an afterthought. No wonder we see so many brochureware and forgotten websites.Search engines like Google rank your website better when its updated often.This means continually adding new destinations, new blogs, testimonials and updating agent profiles.But what’s a good update frequency?Best - DailyGood -...
Newsletters
It costs 5 times less to keep a customer than to get a new one.And the best way to keep your customer is to keep talking to them in a helpful way - frequently.Some customers will hate it. But those you just unsubscribe. The others will keep you in their...