Travel Agency Tribes

Hiring Help

''If you want to go quickly, go alone. If you want to go far, go together'' - African proverb
A

s you can see, success with your online marketing is not about just setting it up. it’s about doing the work every week to help retain customers and attract new ones.

If you decide to hire someone to help either full or part time, here are some tips.

Get someone who is very internet savvy
It’s no sense hiring someone who does not know basic internet fundamentals. A good way to test the qualifications of anyone is to ask them to:

  • Create a social media account
  • Post something in a blog on wordpress.com
  • Determine the best keywords to use for your agency’s SEO efforts

Create a publishing calendar
The person whom you hire should follow this calendar rigorously.

Here’s an example:

  • Write 2 Blog posts on Monday
  • Add other website content on Tuesday
  • Social Media scheduling on Wednesday
  • Create and Send Newsletter on Thursday
  • Traffic and leads report on Friday

Look for local help or use upwork.com to find someone remotely.

Establish the name, address, description, tagline and other blurbs, logo and other assets of your agency should be used consistently in all public postings..

If this is all too much, we do have a service that does all of this in an affordable way.
Just contact us to get started.

Back to: Table of Contents


Talk About Yourself

Earlier we talked about agent pages.About youEach agent page should have a photo, a bio, clear name, title and contact info.Keep your Bio to 2 paragraphs. The first paragraph should be about your specialty. The second paragraph should talk about your personal life.Places you’ve been toOne of the things it...


Tools we Recommend

There are great amount of tools you an use in your travel agency these days to make things more efficient and help your marketing.Slackhttps://www.slack.comStop reading this and setup a slack team for your agency right now. Command every agent to install it on their desktop and phone. It’s the gateway...


Generating Leads

Now that you have all that content, you need to actually use it to help capture that person online. There are two ways:Have your phone number on every page.Have a call to action (link or button) that asks the reader where they are going and how you can help them.Notice...

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